When I began Zannier Hotels 14 years ago, it was with a simple desire: to create a new vision for hospitality. To craft authentic hotels designed to stir the soul; experiences that will become treasured memories, set in destinations at the heart of their communities. It began with me falling in love with a spectacular chalet in Megève and wanting to share it – little did I know it was the start of the adventure of a lifetime.
Since opening Le Chalet in the French Alps in 2011, our small team of artisans has crossed continents and explored their farthest reaches to create truly unique properties in unexpected locations. From France to Namibia and Cambodia to Vietnam, Zannier Hotels now spans six award-winning one-of-a-kind hotels, seven estates, several restaurants and bars, two conservation reserves, and we have more to come.
Our vision for Le Chalet was ‘simplicity’ through timeless, authentic design and a return to life’s simple pleasures, echoing the purity of Mount Blanc’s pristine white peaks. We considered every detail to create a pared-back, unhurried atmosphere that would embrace this ‘emotion’ and way of life beyond design, promoting a sense of inner balance and harmony for our guests.
Our vision for hospitality has, and always will be, ‘tactile’. We strive to replicate our signature ‘brand feel and brand emotion’ rather than the traditional ‘brand standards’ most international operators consider with global expansion.
‘Engaging through emotion in design and hospitality’ has grown in importance and interest over the last few years, especially as we see that travellers today are seeking experiences that align with their values, such as exploration, cultural discovery and evoking a sense of wonder. This has always been core to our DNA since day one.
What differentiates our hospitality? We take a holistic perspective, looking at design, aesthetics, atmospherics and service as a whole. We call it ‘Simple Mastery’. It’s the seamless language and connection that runs through everything we do. Blending the tangibles with the intangibles of social interaction, genuine smiles and greetings that trigger emotions. Our company tagline “Inspiring Life’s Greatest Stories” perfectly reflects our ambition.
We are transforming international hospitality operations, behaving like truly independent artisans, at scale.
